Thursday, October 29, 2015

ROP Career Skills

ROP Career Skills
How to write a great resume
...........................................................................................

ROP Portfolio
A portfolio containing three of more of your best work samples and a written explanation of each piece 
-Letter of Introduction
-Resume
-List of References
-Letter of Recommendation
-Use the ROP Portfolio Handbook as a Guide

Job Seekers Trifecta
-A solid well written and well designed resume
-An equally well crafted list of positive references
-A flawless handwritten job application

Resume should Have
-who you are and how you can be contacted (larger font)
-Your job objective (seeking...) tailor it to what you're applying to 
-Your level of education (high school, 10th grade) (ROP Graphic Design)
-Your work history or experience (working for parents is ok)
-your special skills and abilities

Edit and Refine your Resume
-Take time to write your resume 
-No typos use, spellcheck
-No mistakes, look for double words, grammar errors
-No misleading information
-Format your text for easy reading and searching

Resume Writing Tips
-List most recent job experience first
-List most important skills first
-leave out the obvious
-avoid negativity (wasn't a good fit, -for schedule/looking for something better)

-Go with what you got: summer jobs, volunteer experience, clubs, relevant hobbies
-Don't have a degree or diploma? State your estimated date for completion, class of 201(x)
-Proofread! Ask at least 3 people to read your resume in detail to spot mistakes. Catch them before your interviewer does!

Style Can Vary
Just keep it professional, well organized and easy to read

ROP Portfolio Handbook =
Contains tips and guides for all aspects of your portfolio
Has 2 sample resumes and resume  template to fill out so you can get started
Link is  on class blog download the pdf file to your computer and read it thoroughly

How to get started.. 
-Find a program to write your resume with such as word google docs or pages
-think of what your ideal job might be this summer or in the future, align you resume info and objectives to that job
-Use the Resume Template in the ROP Portfolio Handbook and list all you important details








Tuesday, October 13, 2015

Design/ Typography Notes

Typography

Legibility
Small text is easier to read as Serif
Sans Serif is used more in titles

Serif vs Sans Serif 
Serif -reads best at small sizes complimentary

Font Variance
Too many confuse the reader
"Too many fonts spoil the design'
***2 fonts***
        Fonts that are too similar cause ambiguity
Use upper and lower case letters for optimum clarity
NOT ALL CAPITAL LETTERS -unless titles, headlines etc.

Alignment
Left alignment reads easiest -eye flow as moves down page
center alignment is more dramatic
Want to have even rags

Emphasis
1 Italics
2 Bold
3 Size
4 Color
5 Typestyle Change

Integrity
Avoid Stretching of distorting type

Weight
Strive for a sense of balance

Kerning
Space between letters
Tracking
Applied to entire word

Large Text Blocks: Rags
Want closer to flat line at end of text



















Thursday, October 8, 2015

Color Theory

Color Theory

Primary -Red Yellow Blue OR... Red Green Blue
                 Pigment                           Light

Secondary -Green Orange Purple
Tertiary -Secondary colors mixed

Paint, or light to generate color
"ROYGBIV"

Primary

Pigment -Subtractive

Light -Additive
Red, Green, Blue -Make white

Secondary/Tertiary

Warm- Red, Orange, Yellow
Cold- Green, Blue, Purples

Darker color -farther away, receding
Lighter color -closer

Color Mixing

Ex:
CMYK for printing
RGB for light
RGY pigment generated

Color Modes

Ex:
Monochrome/monochromatic:   Tints, shades of single hue

Grey Scale:    Black and white only

Web Safe RGB:    Hexadecimal compatible

Color Modification

Tints: White to a pure hue
Shades:  Black to a pure hue
Tones: Grey to a hue



Color Harmony
Colors that work well together
Opposite of each other on color wheel

Split Complementary
Opposite, + few to left/right

Analogous
Next to each other
Almost monochromatic -has more depth

Triad
color wheel -triangle

Tetradic
4 point rectangle shape inside color wheel

Quadtriateral
Square in color wheel

Color Palettes

Cultural and Psychological Color Association

Why Color Matters
      -73% of purchasing decisions are now made in-store
      -catching the shoppers eye
      -can increase brand recognition by up to 80%

Color Affects Appetite
   -Blue is a rare occurrence in nature
   -We have no appetite response to blue food

Color Affects the Mind